Sunday 14 November 2010

Mad Men style: lingerie to wear for a 50s figure

Image credit: mawphoto.com
Everyone’s talking about Mad Men. Whether it’s the shockingly sexist, blinkered 50s society the show examines, the charm of the strong, central characters or the absolutely gorgeous clothes that Peggy, Joan and Betty parade, chances are you’re already as hooked as we are.

To get away with those nipped-in waists, frothy skirts and bulging bosoms, you might be mistaken for thinking that you need a perfect hourglass Nigella Lawson-esque figure. But you’d be wrong. You could be apple, pear or square in body shape, but glamorous, feminine 50s silhouettes all come down to one thing: the right lingerie. 

Get your vintage 50s wardrobe in shape with the help of the following Mad Men style lingerie, all of which our favourite Mad Men characters would most certainly approve of. 

Joan Holloway: sexy and supportive

Image credit: postbourgie
 Joan is the sauce of the ad agency office in Mad Men, with her sophisticated, smart and supremely sexy style which shows off her curvy figure with panache. Stay in line with Joan's classic 50s look with supportive lingerie which doesn't lack the sex-kitten factor and pick the Fantasie Belle balcony bra in black, £26.76 down from £31.48. The smooth black satin is cool and enigmatic, while the floral lace adds a strong feminine touch that Joan would be proud of.



Peggy Olsen: prim and practical

Image credit: mawphoto.com
 Because Peggy takes her copywriting role seriously, she needs to dress the part too. This means practical, supportive lingerie which keeps her in place without hiding her best assets completely - and if Wonderbra had been around in Peggy's time she would definitely have a few Everydays to hand. For work-ready lingerie, try Wonderbra Everyday, £20.83 down from £24.50 and embrace the comfy satin straps and thin, moulded cups which won't be revealing any distracting lines for the other office workers.



Betty Draper: fancy and feminine 

Image credit: mawphoto.com
 What with all the glam balls, romantic dinners and general Grace Kelly style posing, Betty Draper needs the effortlessly chic and pretty-pretty lingerie to match her designer wardrobe. Choose Playtex Flower bra in white lace, £19.55 down from £23 for a girly look but a reliable lift; something of a paradox these days! The scalloped edging, satin ribbon and white lace gives the lingerie an innocent look, while the wide set straps and comfort cushions pads mean you'll be able to saunter all day, hassle-free.


See more beautiful D+ bras in the November lingerie sale

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